How's Your Ad Doing?

Want to see how your Banner (or Interactive) ad compares to similar types of ads? Use our handy calculator to evaluate your ad performance!

To use this calculator, you will first want to have your ad run results on hand. If you don’t have them already, open a new browser tab or window log in to your account at

Click the “Ad Builder” tab, then click the ad you would like to evaluate. The numbers to enter will be on the right-hand menu.

Enter your results to calculate your CPM and to automatically compare your results to industry benchmarks for similar types of ads!