Frequently Asked Questions

Everything you want to know about Show.co but weren't afraid to ask.

Setting Up Your Campaign

What kind of campaigns can I run?

You can run campaigns for content on YouTube and SoundCloud, audio that you upload to Show.co (Secure Audio player), and a campaign that unlocks a download by having fans enter their email (email for download).

What is a Conversion Card?

Conversion cards help prompt a listener to take an action, like giving their email, liking your Facebook profile or following you on Spotify. You can configure a conversion card by picking the activation you want and entering a call-to-action. Think of a Conversion Card as the marketing result you want to achieve, such as an email acquisition, Facebook Like acquisition or a similar result. We then display the desired activations as cards, including the proper button and a call-to-action that you can customize.

Which campaigns feature Conversion Cards?

Conversion cards are part of our YouTube, SoundCloud and Secure Audio campaigns.

Can I add multiple cards for the same conversion type?

Yes. Simply select “Add another" from the drop down menu next to the “Edit" button.

Which eCommerce stores are included in the Buy action button?

We will recognize links to iTunes, Amazon, Google Play, Beatport and FNAC. You can also set your own link to a D2C storefront or other eCommerce site.

Which providers are available in the Stream action button?

We recognize links to Spotify, Apple Music, Tidal, Deezer, and Google Play. You can also include a custom link to a streaming site.

What options are available in the Share action button?

We offer links to Facebook, Twitter and an option to share a link via email. Listeners can also obtain the embed code for the embeddable widget with this button.

What audio files does the Secure Audio campaign use?

You can upload FLAC, MP3, WAV, AAC or M4A files.

How secure is a Show.co audio stream if I upload my track(s)?

We use HLS streaming, so each track is encrypted with a unique key.

Distributing Your Campaign

What options do I have for publishing my campaign?

For every campaign type, Show.co automatically creates a responsive minisite, embeddable widget, and a Twitter card that plays your content within a Twitter timeline on desktop and the Twitter mobile apps.

How do I launch my campaign?

Simply click on “Publish". Your campaign will then be live and available when you distribute it externally.

How do I set a campaign to inactive?

From backstage.show.co, simply click on your campaign and then click the “Unpublish” button.

How many active campaigns can I have at one time?

This depends on your plan. Take a look at our pricing page to see how many active campaigns are allowed on your plan.

Which browsers and devices do Show.co campaigns support?

Currently we support all recent versions of desktop browsers, which are Chrome, Safari, Firefox, Internet Explorer 9+, Vivaldi and Opera. Adobe Flash is required except for Safari and Chrome. iOS 6+ and Android 4.1+ are the supported mobile OSes.

Understanding Your Results

Where can I view the results of my campaign once it is published?

After a campaign is published, the Insights tab displays results instantly, so feel free to check as soon as you want.

What analytics are available in Show.co?

Show.co presents detailed results from every campaign. First, you see an overview of the key numbers from the past 30 days, both in topline aggregate and a daily trendline. Then, use our advanced

analytics to explore your results. We provide detailed segmentation options for visits, streams and activations.

What analytics are available in the Advanced Analytics?

We provide detailed segmentation options including device, location, and referrer for visits, streams and activations.

Where do I access emails collected during a campaign?

Emails obtained available in the Insights tab.

In what format are emails collected?

Emails are collected as CSV files for easy import to most CRM systems.

Account Management

How long does my free trial last?

You have one month to enjoy the full features of Show.co.

What happens when my free trial ends?

At the end of your free trial, you will be switched to Show.co’s Free Forever plan unless you upgrade to a paid plan during your trial.

How can I change my subscription?

At any time, visit https://backstage.show.co/settings/organizations. Click “Configure” then select “Billing”. You can then choose your new plan. Note that you need to be an “Owner” of an organization to change the subscription plan.

Will my new plan be effective immediately?

If you upgrade to a larger plan, that change will be effective immediately and what you have paid so far will be deducted from the price of the new plan.

If you downgrade to a smaller plan, you will keep your current plan until the end of your current billing cycle. After that, you will be on your new plan.

What options do I have under Account Settings?

In your Account Settings you can change your profile picture, name, Show.co password, the registered email address for your account and see a list of the organizations for which you are a member. To change any settings, please click https://backstage.show.co/settings/profile.

How can I add new members to my organization?

Click on https://backstage.show.co/settings/organizations. Then select “Members”. Here you can change roles for organization members or invite new members with an email.

How many new members can I invite to my organization?

Every plan includes unlimited organization members, so feel free to invite everyone you want.

What’s the difference between the various account roles: Member, Admin, Owner?

This table should help:

ActivityMemberAdminOwner
Create and publish campaigns
Edit campaign
View analytics
Publish campaigns
View organization settings
Change subscription level
Change billing information

How can I toggle between different organizations?

In the main view of the Show.co Backstage, you can choose between organizations in the drop down.

Payments & Billing

What payment forms are accepted?

We accept Visa and MasterCard.

How do Show.co’s billing cycles work?

When you move from a free trial or free plan to a paid plan, billing will recur on the same day each month.

What happens if I downgrade to a smaller plan in the middle of my billing cycle?

We continue you on your current plan until the end of your billing cycle, at which time you will be transitioned to your new plan.